Our local barber commissioned us to develop a rebrand for his newly relocated hairdressing salon. The existing barbershop was called ‘menzonly’ and serviced only men. Our client felt it was time to expand and rename the salon to appeal to male and female customers. A clever play on the logo was applied to attract male and female customers. The client was extremely pleased with the outcome, and the salon can now charge increased rates for its services. The salon has become more successful, and there is potential to franchise the salon in the future.
